Un-mess your marketing, episode #62

Season #2 Episode #12

This time last year I was literally scraping the bottom of the barrel....the money barrel that is.

I'm talking about using the 5c pieces in my coin jar to buy my coffee!

At the exact same time, I was working around the clock. I'm talking 7 days a week and working too many hours.

Because I was stuck in a groove you may even be familiar with? It's called trying to be all things to all people, to keep the dream alive.

  • offering coaching (any type) to anyone who worked in corporate, instead of positioning myself with precision
  • creating and running two completely different courses, with different target audiences (instead of being single minded)
    • one focussed on happiness 'Planit Happy', the love yourself happy course
    • the other on supporting want to be online entrepreneur's validate and market themselves (their biz) online (6 Figure Foundations, the Lit Up & Liberated Biz Academy)
  • struggling in the aftermath of the corporate consulting work I'd finally attracted being pulled from under me (thanks COVID)...

And I felt all sorts of fear, shame and disappointment.

✔️am I actually going to 'make it' and survive the transition to business owner?
✔️what if nobody will loan me any more money to get by?
✔️omg, I'm so ashamed, what will they think of me?
✔️I can't, I just can't go back to corporate, noooooooooooooooooo!!

I had no idea, that the very next month, things would start to shift.

That I would delete 70% of the work I was doing and focus on doing just one thing exceptionally well (business and marketing coaching, for visionary business owners).

That my income would climb from that low of $3,311 (AUD!) in April 2020, to $10k in May, $18k in June and consistent $20k+ months for the rest of the year.

Imagine, if I had quit?

I wouldn't be:

  • Running the Momentum Mastermind and helping transform my clients businesses into abundant success
  • Loving my 1:1 clients so much it makes my eyes water
  • Living my dream life as a digital nomad, coming to you from the adventure of my life travelling around Australia (with my bestie Chilli Sparkles in tow)
  • Able to show you what's truly possible with the right mindset and marketing support, in just a year

Which is exactly how I landed here, with a new elevated message:

From marketing mess, to abundant success.

And the Momentum Mastermind teaches you every single step so you can do the same. Join the waitlist for the May 2021 round now!

Are you ready to un-mess your marketing?

xo Yvette

PS: Let's get to know each other better: Join the Lit Up & Liberated Entrepreneur FB group here
PPS: Want to take small but powerful step immediately?  My one week 'positioned to prosper' intensive is IDEAL, you can book in for April now